BRIEF
Our Working Cast staff supported Nice Drinks by sampling their products at Take That gigs in Southampton, Twickenham Stadium, and Wembley Stadium, ensuring concertgoers had easy access to refreshments.

Additionally, throughout the summer, we provided staffing for Nice Drinks tastings in Co-Ops across the East of England to raise brand awareness and offer customers a taste of their feel-good drinks.

​

EVALUATION
Our staff successfully executed the brief across multiple events, from large-scale concerts to intimate in-store tastings. Working Cast handled each activation with professionalism and enthusiasm, ensuring Nice Drinks was well-represented while creating memorable customer experiences.